Exclusive agency listing

A listing where the agent gets paid only if they or another agent finds the buyer. If the seller finds the buyer alone, no commission is owed.

Listing & marketing · Updated September 2026

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Where this comes up: getting ready

This word belongs to the getting ready part of a sale. Here is what that part holds, in order.

  1. Set up your closing teamDecide if you want an agent · Find out who runs closings here
  2. Set your priceLook at what nearby homes sold for · Check some online values
  3. Prep and photograph the homeClear out and put things away · Fresh paint and a deep clean
  4. Gather details and disclosuresWrite down the basics · Note the land and what stays

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Part 1 of 4

Why a seller cares

Under exclusive agency, you owe the agent nothing if you find the buyer yourself. Agents rarely offer it, and the listing agreement is where the difference is written.

Part 2 of 4

A simple example

You sign an exclusive agency agreement. A neighbor's brother buys the house directly from you, with no agent involved.

Exclusive agency listing: a simple example
Who finds the buyerWhat you owe under exclusive agency
Your agent, or another agentThe commission in the agreement
You, with no agent involvedNothing
The same under exclusive right to sellThe commission, whoever found the buyer

The word agency means the agent is paid for an agent's buyer, not for yours.

Part 3 of 4

What people get wrong

That all listing agreements are the same. The one line about who found the buyer is worth thousands.

Part 4 of 4 · where to read next

Where it appears in the sale

What a definition is, and what it isn't

Keighbor is a software company, not a law firm, brokerage, or tax adviser. This is general information, not legal, tax, financial, or real estate advice about your sale. Your situation may differ. Before acting on a contract, disclosure, title, tax, or pricing question, ask an appropriately licensed professional in your state.

Written and researched by Keighbor Research · drawn from the reference glossary · how we research and check what we publish

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